Bruce has a B-com Agricultural Economics degree which he studied at the University of Pretoria.

Prior to joining his father on the family farm in the Winterton district of KZN, William who is a

foundation member of the No-Till Club of KZN founded in 1998.

In the period after university and returning to the family farm Bruce ran a farmers study group in rhe

Bergville district whose aim was to increase maize and soya yields